Real-Time Analytics
Dashboard
Monitor your entire website in real-time. 6 live KPIs, visitor feed with interactive world map, traffic charts, engagement metrics, referrer tracking, bot detection and more — all updating live on YOUR server.
Everything You Need to Know About Your Traffic
The dashboard packs 16 widgets into a single, fast-loading page — including a unique Visitor Activity Heatmap showing hour-by-day engagement patterns. Every metric updates in real-time with zero external API calls and zero third-party dependencies.
Live Visitors & World Map
See who is on your site right now. The interactive Leaflet world map shows visitor locations updating in real-time with country flags and session details.
Traffic Overview Charts
Visualize visitors, sessions and pageviews over time with interactive charts. Flexible date range selector with presets for today, last 7 days, 30 days or custom range.
Top Engaged Users & Pages
Identify your most engaged visitors ranked by session time, pages viewed and scroll depth. See which pages get the most traffic and highest engagement scores.
New vs Returning Visitors
Understand your audience loyalty. Donut chart breakdown of first-time versus returning visitors with visited directories analysis and authentication status tracking.
Country & Geographic Analytics
Full geographic breakdown by country with flag icons, visitor counts and percentage share. Period-over-period comparison shows whether each country’s traffic is growing or declining. Instantly understand where in the world your audience comes from.
UTM & Campaign Tracking
Measure the ROI of every marketing campaign. Full UTM parameter support (source, medium, campaign, term, content) lets you track newsletter clicks, ad campaigns and social posts with precision. Outbound click monitoring shows where visitors go after leaving your site.
Visitor Activity Heatmap
A unique hour-of-day × day-of-week engagement grid that reveals exactly when your audience is most active. Instantly identify peak traffic windows to time content publishing, promotions and maintenance windows for maximum impact.
Visited Directories & Screen Resolutions
See which sections of your website visitors browse most with the Visited Directories treemap — instantly spot your highest-traffic content areas. Paired with full Screen Resolution analytics (donut chart + legend table) to ensure your design targets the right viewport sizes.
6 Live KPI Stat Cards
At-a-glance performance at the top of every dashboard view. Six real-time KPI cards cover Visitors, Sessions, Page Views, Avg Session Time, Avg Scroll Depth and Bounce Rate — each with a period-over-period percentage change indicator and a mini sparkline bar chart showing daily trends for the selected date range.
Referrers, Countries & Browsers
Rich visual widgets display your top traffic sources with recognizable favicon icons (Google, Bing, DuckDuckGo and more), country breakdown with flags and visitor counts, and browser usage with brand icons and percentage share. Period-over-period change indicators make it easy to spot trends at a glance.
Traffic Quality & Bot Detection
A three-panel quality dashboard keeps your analytics clean. The Traffic Classification donut separates Human, Automated and Spam traffic. The Bot Traffic widget lists individual crawlers (Bingbot, YandexBot, Ahrefsbot, Googlebot, etc.) by hit count. User Intent scoring then ranks real human sessions as Low, Medium or High engagement so you can focus on what matters.
Device Types, OS & Screen Resolution
Three audience-profiling widgets in one section. The Device Types donut shows the Desktop / Mobile / Tablet split with visitor counts and percentages. Operating Systems breaks down Android, Windows, iOS, macOS and others. Screen Resolution analytics reveal the most common viewport sizes your visitors actually use — essential for responsive design decisions.
Automated Email Reports
Stay on top of your analytics without logging in. Opti-Behavior sends beautiful, data-rich reports straight to your inbox on a schedule you control — no third-party email service required.
- Daily, weekly or monthly report schedules
- Key KPIs: visitors, sessions, pageviews, bounce rate
- Top pages and top referrers included
- Sent directly via WordPress mail — no external service
- Multiple recipient addresses supported
- One-click enable / disable per report frequency
How It Works
Install & Activate
Install Opti-Behavior from WordPress.org or upload the plugin. Activate it and tracking starts automatically — no configuration needed.
Lightweight Tracking Script Loads
A ~15KB async script loads on your pages without affecting performance. It captures page views, clicks, scroll depth, session timing and referrer data.
Data Stays on YOUR Server
All analytics data is stored in your WordPress database. Zero external API calls, zero data sharing, zero cookies. You are the sole data controller.
Real-Time Dashboard Updates
Open the Dashboard page and see all 16+ widgets load in parallel with live data. Use date range selectors and filters to slice your analytics any way you want.
Who Uses the Analytics Dashboard?
E-Commerce Owners
Track product page views, monitor checkout traffic, identify top-performing products and understand where buyers come from — all without sharing data with third parties.
Bloggers & Content Creators
See which posts get the most engagement, monitor scroll depth to know if readers finish articles, track referrers from social media and newsletters.
Agencies & Freelancers
Manage analytics for multiple client sites from a single dashboard per site. Generate automated email reports and share insights without giving clients access to third-party tools.
Dashboard Comparison
| Feature | Opti-Behavior | Hotjar | MS Clarity | Matomo |
|---|---|---|---|---|
| Real-Time Dashboard | ✓ Free | ✓ | ✓ | ✓ |
| Live Visitor Map | ✓ Free | ✗ | ✗ | Paid |
| Bot Detection | ✓ Free | ✗ | ✗ | ✓ |
| Referrer Tracking | ✓ Free | ✓ | ✓ | ✓ |
| User Intent Scoring | ✓ Free | ✗ | ✗ | ✗ |
| Email Reports | ✓ Free | ✓ | ✗ | ✓ |
| Self-Hosted Data | ✓ Free | ✗ | ✗ | ✓ |
| Session Limits | Unlimited | 35/day | Unlimited | Unlimited |
| Price | $0 | $213+/mo | $0* | €26+/mo |
* Microsoft Clarity is free but Microsoft uses your visitors' data for advertising purposes.
Dashboard FAQ
Does the dashboard update in real-time?
Will the dashboard slow down my WordPress admin?
How does bot detection work?
Can I export dashboard data?
Does it track logged-in WordPress users?
What is the Visitor Activity Heatmap?
Can I see which website sections visitors browse most?
How does the real-time visitor map work?
What screen resolutions does Opti-Behavior track?
Start Tracking in 2 Minutes
Install Opti-Behavior for free and see your first analytics data within minutes. No signup, no API keys, no monthly fees.