Requires Opti-Behavior Pro. Form Analytics is a Pro module. View pricing or start the 6-month free trial.
Form Analytics shows how visitors interact with your forms — which fields cause hesitation and where people abandon — without capturing what they type. This overview explains detection and the supported form plugins.
Requirements #
- Plan: Opti-Behavior Pro
- WordPress: 5.9+
Automatic detection #
There is nothing to configure. Opti-Behavior detects forms on the front end using built-in adapters and starts measuring them automatically. Supported form platforms:
- Contact Form 7
- WPForms
- Gravity Forms
- Forminator
- Ninja Forms
- Everest Forms
- SureForms
- Native HTML forms (generic fallback)
If a form is not recognised, developers can register a custom adapter with the opti_behavior_form_adapters filter.
Opening Form Analytics #
Go to WP Admin → Opti-Behavior → Forms.
Expected result #
Each detected form appears with its own metrics once visitors interact with it.
FAQ #
Do I need to tag or shortcode my forms? #
No. Detection is automatic for the supported plugins and native HTML forms.
Are field values stored? #
No. Only interaction metrics are stored; see GDPR & form data.
