Table of Contents
When you edit a published post or page, the Post Analytics box shows how that content performs – without leaving the editor.
Where to find it #
Open any published post or page in the editor and scroll to the Post Analytics box (flame icon) below the content. Use the period switch: 24h, 7 days, 30 days, 3 months or All time.
What it shows #
| Block | Content |
|---|---|
| On-page analytics | Sessions, average time on page, average scroll depth, bounce rate, total interactions |
| Session type | New sessions (first visit of that visitor) vs returning sessions |
| Entry sources – how visitors arrive | Referrers and direct visits |
| Exit behaviour – where visitors go | Outbound links clicked, or “left page” |
| Visitor behaviour | Desktop vs mobile events, devices, browsers, countries |
| Shortcuts | View Heatmap, View Recordings (Pro) |
How to use it while editing #
- Low scroll on a long post: move the key message and call to action higher.
- Most visitors come from Google: check the title and first paragraph match the search intent.
- Many exits to one outbound link: you may be sending readers away too early.
- Open the heatmap in one click to see where readers stop.
Expected result #
The box loads the numbers of the post for the chosen period, or tells you data will appear once visitors arrive.
FAQ #
Why does it say “Analytics will be available after this post is published”? #
Drafts have no visits yet.
Can I hide the box? #
Yes, with the Screen Options tab of the editor.
Is it available for products? #
The box is added to posts and pages. Product pages have their heatmaps in the Heatmaps list.
