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Sessions, visitors, and pageviews explained

< 1 min read

The dashboard reports three core metrics: sessions, visitors, and pageviews. This article defines each and how Opti-Behavior counts them.

Definitions #

  • Pageview – one load of a tracked page. Reloading the same page adds another pageview.
  • Session – a single continuous visit. It groups the pageviews and actions a visitor performs before they leave or go idle.
  • Visitor – a distinct person. One visitor can have many sessions over time.

How counting works #

  1. The tracking script records a pageview on each page load.
  2. Pageviews close together are grouped into one session.
  3. Visitors are identified without cookies, using a privacy-safe fingerprint, so counts stay accurate under Anonymous Mode.
Traffic Overview KPI cards showing sessions, visitors and pageviews with demo data

Expected result #

Pageviews are always the highest number, sessions lower, and visitors lowest, because each visitor can have multiple sessions and each session multiple pageviews.

FAQ #

Do bots count as visitors? #

No. Detected bots and spam are classified separately and excluded from human metrics.

Are logged-in admins tracked? #

Depends on your data-collection settings; admin views can be excluded to keep data clean.

Related articles #

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