Requires Opti-Behavior Pro. Form Analytics is a Pro module. View pricing or start the 6-month free trial.
The Form Analytics dashboard summarises how each form performs. This article defines every KPI.
Requirements #
- Plan: Opti-Behavior Pro
Opening the dashboard #
Go to Opti-Behavior → Forms. The top cards show the KPIs; use the form selector and date range to scope them.
The KPIs #
| KPI | Meaning |
|---|---|
| Form Views | Times the form was seen by visitors |
| Submissions | Completed, successfully submitted forms |
| Conversion Rate | Submissions divided by form views |
| Avg Completion Time | Average time from first interaction to submit |
| Abandonments | Sessions that interacted but did not submit |
The dashboard also lists Top Forms by Conversion Rate so you can see best and worst performers at a glance.
Expected result #
You can compare forms and spot low conversion rate or long completion time before drilling into fields.
FAQ #
Why is conversion rate above 100% impossible but abandonments high? #
Abandonments count sessions that started but never submitted; a form can have many views, few submissions, and many abandonments.
