Table of Contents
| Problem | Cause | Fix |
|---|---|---|
| Everyone sees the same variant | Page cache not varying on the A/B cookie | Purge cache; make sure the CDN forwards opti_ab_v |
| Variant never shows | Test not running, targeting/schedule excludes you, or your cookie keeps you in control | Check status; test in a private window |
| Zero conversions | Goal selector or URL does not match | Re-pick the element; check the thank-you URL |
| Cannot start a new test | Free limit: 3 running tests | Stop or finish one, or use Pro |
| Short flicker of the original | The page loads before the variant applies | Keep variant changes light; avoid heavy scripts above the fold |
| Results look unbalanced | Low traffic | Wait for the minimum sample and duration |
Test your test #
- Open the target page in a private window: note the variant shown.
- Open it in another private window (another browser): you may see the other variant.
- Trigger the goal (click, visit the thank-you page).
- Check Results after a few minutes: one impression and one conversion appear.
FAQ #
Can I force a variant for a preview? #
Use the Preview of the visual editor, or a private window until you get the variant.
Are bots counted? #
No, with Exclude Spam on (default), bot and spam sessions are left out.
Expected result #
Each variant is served to its share of visitors and conversions are counted.
