This article gives three ready-to-copy funnel examples and the URL rules they use.

WooCommerce checkout funnel #

1. Product – URL Contains product.
2. Cart – Exact URL /cart/.
3. Checkout – Exact URL /checkout/.
4. Order received – URL Contains order-received.

Lead-generation funnel #

1. Landing page – Exact URL of your campaign page.
2. Contact form – URL Contains contact.
3. Thank you – Exact URL /thank-you/.

Content funnel #

1. Blog post – URL Starts With /blog/.
2. Newsletter signup – URL Contains subscribe.
3. Confirmation – URL Contains confirmed.

Expected result #

Each funnel reports drop-off between its steps so you can target the weakest one.

FAQ #

My store uses different URLs – what do I change? #

Match the rules to your real permalinks; use URL Contains when slugs vary.

Related articles #

• The 6 URL matching rules explained
• How to create a funnel step by step
• Funnel filters