- Features
Behavior analytics modules
All 9 modules ship in the free plugin — data stays on your own WordPress server.Smart InsightsNewScores every friction signal and ranks what to fix firstReal-Time AnalyticsLive visitors, pages and sessions as they happenHeatmapsClicks, scroll depth, mouse moves and rage clicksSession RecordingsReplay real sessions to see exactly what breaksConversion FunnelsPinpoint the step where carts and signups drop offForm AnalyticsField-level drop-off, time spent and abandon pointsA/B TestingProve the fix works with real traffic, not guessesUser Journey AnalyticsFollow the full path from landing page to checkoutErrors & PerformanceJavaScript errors and slow pages caught automaticallySet up & compare
Everything you need before and after install.Settings & ConfigurationSampling, privacy controls and data retentionDocs & GuidesInstall, troubleshoot and read every feature guideCompare vs 17 toolsHotjar, Clarity, Matomo, MonsterInsights and moreFree & open source. Runs on your own WordPress server — no data sent to third parties.
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Form Analytics (Pro)
Measure field-level form completion and abandonment.
- Form Analytics overview: automatic form detection
- The dashboard tab: form KPIs explained
- The field drop-off funnel: find the field that kills conversion
- Field-level metrics reference
- Watching recordings of form sessions
- GDPR and form data: why field values are never captured
- Troubleshooting: form not detected