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Read the site report, section by section

< 1 min read

The site report opens in a new tab as A4 pages. Read the first page: it tells you where to start.

The head #

Site name and address, the period, the period it is compared with, the device and the sessions, with “spam visits left out” or “included”. A line gives the date and time the figures were read: a screen read later can show other figures.

1 Summary #

Sessions, page views, average session time and bounce rate, each against the period before, then Start here: the issue that costs the most visits.

2 The 3 issues to look at first #

Ranked by visits concerned, each with its level, Where and What to do.

First page of an Opti-Behavior site report: period, summary, start here and the issues to look at first.

The next sections #

Depending on the version and on the data of the site: shop, forms, clicks and errors, traffic, journeys and funnels, busiest time, A/B tests. The Full version (Pro) adds a card for every page and the page reports in annex.

Print or save as PDF #

Use your browser’s Print (Ctrl+P, or Cmd+P on a Mac), then choose a printer or “Save as PDF”.

Related #

Page X-Ray · Scheduled e-mail reports

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